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Body By Jake on the Home Shopping Network

Monday, March 13th, 2006

Jake was on the Home Shopping Network touting the Ab Scissor Ultra. The equipment looked interesting as it was cheap ~250 and looked like it might work. It featured people reportedly trying the machine at the mall and reporting the same message “Its easy” and “It works” . The people looked average and of various […]

Ronco Knife Set

Thursday, March 9th, 2006

Last night I caught the RONCO Knife set commercial. I had seen this numerous times over the years but this was the first I paid attention. If you haven’t seen it Ron presents a series of knives tells you that he sells them all for twenty dollars or more individually and the sum total worth […]

Yoga Booty Ballet

Tuesday, March 7th, 2006

Yoga Booty Ballet.. what an odd concoction of words. The infomercial was odd too. Picture a bunch of middle aged women mixed in with a few twenty somethings doing some strange hip hop yoga ballet combination. Then thrown in the mix is an over the top voice proclaiming how several women lost weight and […]

Nick Lachey Core Fitness Infomercial

Monday, March 6th, 2006

Nick Lechey (er Nick Lachey?) is starring in his very own infomercial. Isn’t that cute ! Now ex Mr. Lachey Simpson can get some of the exposure his flagging career so desperately needs. Well at least he’ll get in shape and make some money at it at the same time.

Lachey Pumps Up […]

“The Enforma System” Infomercial

Wednesday, March 1st, 2006

Whilst digging through the dustry archives of the Federal Trade Commission we came accross some dirt on Mark Levine & David Richmond. It appears that the FTC alleged that they were deceeinving consumers via infomercial. Claimiing the products they were selling Fat Trapper” and “Exercise In A Bottle.” were misrepresented on the ad’s.

What was […]

Igia

Thursday, February 16th, 2006

We had read about this before and I swear we blogged it but I guess not. Anyways it seems that there is an ongoing issue with customers cordering vacuum cleaners via infomercial and not receiving them. The scam is migrating across the us from market to market and the better business beareu and FTC seem […]

Infomercial pioneer reveals all

Tuesday, February 7th, 2006

Nancy Marcum became an infomercial pioneer in the 1980’s. We the Reagen administration deregulated the airwaves she saw an oppurtunity to direct market during off peak hours. This interview reveals how this bright women turned an idea into a marketing movement.

RedOrbit - Technology - INFOMERCIAL MAVEN: Scottsdale Woman Tuned in Early

Lazer Storm failures

Monday, February 6th, 2006

The Lazer Storm is a vacuum cleaner shouted to you via informercial late night at 3am. Unfortunately the company has allegedly been failing to deliver the products on time and over bilin gits customers in the Chicago area. They even have an F rating by the Better Business Buraeu in LA according to the […]

Infiniti in Black

Tuesday, January 31st, 2006

Infiniti started airing informercials on BET that feature prominient black artists being interviewed. In the interviews the artists discuss the car but don’t drop the brand name until the end, Infiniti spokesman are adamant that htis is not an infomercial to prevent being associated with the hucksters of that industry but we all know what […]

Interesting Infomercial Statistics

Tuesday, January 31st, 2006

Disclosed in the sptimes today….

“Infomercial producers, who estimate only one of every six products turns a profit, don’t disclose sales data”

What is interesting about that is that the ones that do succeed do so fabulously. Seemingly more than make up for other past losses.

Business: Talk of the bay

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